the knights who say ni 1

general humour and writing

10 Mar

The Secret To Writing Great Headlines

Posted in Marketing on 10.03.12

Just changing the headline of an ad or sales letter has been known to dramatically improve the effectiveness of an ad or sales letter by up to 1700 percent! Yes, headlines are that powerful--and that important! An effective headline will do many things at once. It will attract the readers attention, convey benefits by appealing to the readers self-interest and it will set the stage for what is to come. It will also target the audience for which it was intended. But the number one thing a ...

07 Mar

The Internet and Beyond - Mean Business - 12 Tips on Writing

Posted in Marketing on 07.03.12

Every year thousands of online businesses fail. None of them begin with the idea they'll fail, in fact they have high hopes of success, but they fail all the same. One of the main reasons for the high failure rate is an over reliance on one marketing channel'the Internet. Marketing isn't about using one medium. It's about getting and keeping customers. Yes, Internet marketing can help you can do that but only if you use it in conjunction with other tactical tools. In addition there are ...

05 Mar

20 Top tips to writing effective surveys

Posted in Marketing on 05.03.12

Writing surveys is easy; or is it? The truth is that writing surveys is easy but writing effective surveys is more difficult. The following are twenty tips that if followed will help you write more effective surveys. 1. What is the purpose of the survey? Surveys are conducted for many reasons. By phrasing the questions and structuring the answers surveys can be used in a multitude of ways and for a variety of reasons. When compiling a survey don't loose sight of its purpose. 2. Title the ...

04 Mar

School Fires

Posted in Education on 04.03.12

School Reading Lofts.These reading lofts are in schools and there is no help in getting them resolved. I have seen these lofts located in schools that are unsprinkled.  Check out this link to view the video. www.flameoffcoatings.comSchools have been warned of the problem and have ignored the situation. Fire inspectors across the US have been trying to get the school lofts protected and have had no support from the schools. If these school lofts caught fire the school could be lost in ...

29 Feb

How to Gain Credibility and Sales By Writing Online Articles

Posted in Marketing on 29.02.12

Writing is one of the most powerful secrets you will find for bringing in new business and gaining credibility among your peers and potential clients. Writing articles in online publications that cater to your ideal client will put you heads and tails above your competitors. Most competitors feel they are incapable of writing or feel they are too busy focusing on other parts of their businesses to write articles. So they don't do it. This is a huge advantage for you. Likely your clients ...

25 Feb

Make your Writing or Marketing Projects your Top Priority

Posted in Marketing on 25.02.12

Make your Writing or Marketing Projects your Top Priority Judy Cullins c 2004 All Rights Reserved. When you finish your eBook or print books, you have a product you can sell. After you finish the book be sure to write the all important sales letter. The sales letter is the key to sales flooding in. Each book will market another book. Books help promote your service as well. Like a messy room full of clutter, you just want to close the door on your project. If you really don't want it now, then ...

23 Feb

Writing ebooks

Posted in Marketing on 23.02.12

Books are about sharing our knowledge and our experiences. They articulate feelings and information for people who do not have these kinds of communication skills. If you can think, you can hear your voice. If you can hear your voice, you can write. Writing is a simple extension of your mind to your fingers. Do this exercise: Open a blank page in your word processing program. Let your fingers hover just above the keys of your keyboard and close your eyes. Now clear you mind and let it fill ...

20 Feb

The Complete Beginner's Guide to Writing Articles.

Posted in Marketing on 20.02.12

So how do you get started? What do you write about? What do you actually DO with your articles once you`ve written them? It seems daunting, I know. I was petrified myself when I first started writing articles, I still get nervous every time I start submitting a new article all over the net. Getting Started: Do you have a passion? Are you particularly well-versed in a certain topic? Are you willing to invest time in doing research? Either one of these are all you really need, but if you`ve ...

17 Feb

Writing Suitable Copy for the Press

Posted in Marketing on 17.02.12

Summer is finally here and school is out, but learning for the rest of us continues. Whether you're a seasoned PR professional working for a top agency, a novice just beginning a career, or a mid-level manager working in-house at a small business, the time comes when we all could use a refresher course in properly writing suitable copy for the press. My lesson occurred recently upon reading an interesting interview with retired Wall Street Journal assistant managing editor, Paul R. Martin, ...

12 Feb

How To Make Writing Free Articles Pay Off!

Posted in Marketing on 12.02.12

Everywhere you look, you're being told to write articles to get free publicity for your online business. Does it really work? What do you write about? How do you submit your aticles? More important, how do you get them published? Using articles as a marketing approach does work. You can convert more sales, generate significant traffic, increase your search engine ranking and "brand" yourself an expert just by writing one or two articles every month. I recently wrote an article called "How To ...